Nice overview of the social media junket for the new Star Trek flick by Dan Light:

We’d been talking to Paramount for a while about how we could put something of the occasion online for the franchise’s worldwide following , but some of the details didn’t get locked down until the last minute. Turned out I was one of those details.

They flew Dan to Australia only to unveil the movie early in Austin. I’d have kicked someone in the balls, but Dan takes stuff like this on the chin all the time. I hate to think of the mess I’d have made out in Cannes last year if he hadn’t been there:

Dan Light: Professional

Post title borrowed from No Kill I – the best punk rock Star Trek band that ever was.